![]() ![]() Let me put this another way, that is, anecdotally: where I grew up, there was once what many believe was the first "superstore," combining everything from bakery to a restaurant, hair salon, flower shop and liquor store. Still another prefers to wait for the paperback.… One person wants the lowest possible price. The thing that Borders (and others) forgot about supply and demand is that those terms mean different things to different readers. ![]() But readers do pay attention to supply and demand. Those days may or may not be over, and readers aren't going to pay attention to things like business deals and stock prices. So many people, since the Borders bad news began, have reminisced about their favorite branch of the chain, or the first time they visited a Borders and were thrilled by its huge selection combined with what once felt like personal service. ![]() I'd just like to take a few minutes to reflect on what this means for us as readers and consumers. publishing industry news was that by the end of this month, Borders Group will either be bought by another company and continue in business or shut down for good. ![]()
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